In what has been a successful participation at this years Fitur International Trade Fair, destination Sierra Leone made remarkable inroads and partnerships during the global showpiece event in Madrid. In an official visit by Sierra Leone’s Minister of Tourism and Cultural Affairs, Mrs. Nabeela Farida Tunis and team to UN Tourism Headquarters in Madrid, the Secretary-General, Zurab Pololikashvili commended the sector’s strides and reaffirmed UN Tourism commitments to supporting Sierra Leone’s Tourism drive.

During the meeting, Mrs. Tunis thanked Zurab Pololikashvili for meeting with them while looking forward to forging a greater partnership with UN Tourism. She talked about the huge potential of tourism and how it can be harnessed to enhance the growth of the sector.

On his part Secretary-General of UN Tourism, Zurab Pololikashvili commended Mrs. Tunis and team for their participation at Fitur. He recognized the efforts of Sierra Leone in revamping tourism and reaffirmed UN commitments on unlocking Sierra Leone tourism potential in investment, innovation, gender equality and domestic tourism. UN Tourism Director of Regional Department for Africa, Elcia Grandcourt Programme Officer, Regional Department of Africa, Lydia Bebekum, Director of Tourism, Mohamed Jalloh, the General Manager, NTB, Fatmata Hamid, Assistant Director of Culture, Ishmael A. Kamara and the Administrative Manager, MRC, Ann-Marie Kamara were all part of the discussions.

On other front, the Directorate of Tourism and the National Tourist Board held productive discussions with the Zambia Tourism Board on the establishment of operative tour companies in Sierra Leone. Similar engagements were also held with travel agencies during the course of the deliberations at the trade fair.

Mrs. Tunis appreciated the delegation, (staff of the Ministry, NTB, MRC) and private sector players (Tourism is Life, Best Travel Solutions, Kallon Travels) for the level of participation and collaboration during the trade fair. She encouraged all to continue in the spirit of nationalism in pushing the sector forward for the general good of Sierra Leone.

MTCA Communications